How to create killer digital marketing reports

Sep 12, 17 How to create killer digital marketing reports

Posted by in Consulting

Ask any digital marketer, and he or she will always say the most important thing is data. With enough data, you can identify where a campaign is failing and turn it around. Data can also take a successful Ad-spend and optimize it further. However, data is nothing without proper structure and visualization. Getting the right reports from your data is critical. Here are some tips for creating killer reports: Focus – Maintain focus when creating reports. Just because you have every variable from a specific campaign does not mean that all that information is useful. Focus on the metrics you want to measure. If a particular statistic or metric has no usefulness, don’t include it. Questions – Often, reports just show how data trends over time. The key to effective reporting is to identify key questions. For example: Is overall traffic increasing? Are sales of product X increasing? How is the average profit per sale trending? What is our share of the market?. Now build a report that answers those questions. Intention – Sometimes a client will hand over a list of metrics they want in a report. Before you commit to generating reports, sit down with the client and talk about the intention behind some of the metrics they requested. Make sure all the metrics are part of the overall goal. Customize – Do not try and create a single report for all situations. You will need different reports that answer different questions at various stages of the year. Understand the different times that you will need to track different metrics and build custom reports for those...

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How to Get a Post Removed from TheDirty.com

Mar 06, 15 How to Get a Post Removed from TheDirty.com

Posted by in Business Services, Consulting, Marketing

By Pierre Zarokian from Reputation Stars Nik Ritchie, known partier and exposer of dirt, started TheDirty.com to try and out people in his local community for the rotten things they do. It was meant to help warn people of an incoming disaster, but the site does a poor job moderating content and posts almost everything someone says. Some of that information amounts to slander, but TheDirty uses the Communications Decency Act to get away with their illicit activities. If you’ve been listed on TheDirty, here is what you need to do to get your posting removed. DMCA and Legal Approaches Most smaller websites are scared of legal action, which makes a DMCA an effective tool for removing something online if the webmaster is a single person without much money. TheDirty is a much larger operation and is prepared for legal battles. Nik Ritchie even publicizes them. Don’t make the situation worse by letting TheDirty publicly air your complaints even further, and forget the DMCA. You would be lucky if Nik Ritchie responded at all. Nik Ritchie is still protected by the CDA because he posts content written by others. The only time Ritchie has ever lost a legal challenge over this was the time he added his own comments to the content in question. However, there is a proprietary and legal method practiced by our legal team. TheDirty is a bit more responsive to legal action than Ripoff Report, but you cannot simply file a complaint and have the posting removed. If you need assistance removing a post from TheDirty, contact our reputation management firm...

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How To Hire A Good DUI Lawyer

Oct 16, 12 How To Hire A Good DUI Lawyer

Posted by in Consulting

A DUI defense attorney will help you in resolving the charges pressed against you, people who choose to go on their own should expect to get creamed. Nowadays, you can easily search for a attorney within your area by browsing through the Internet. However, you must not simply rely on the feedback posted on their website, you need to do a few simple steps whether you are looking for an attorney to handle your DUI or in expunging a criminal record. To hire the right attorney, the first step that you can do is to ask around for referrals. Chances are, someone you know may have needed to hire an attorney in the past. Another step is to set an initial appointment with an attorney which is usually, if not all, free. Through this, you will be able to ask several questions including the attorney’s educational background, professional experience and so on. It is also best to know if the attorney has handled any similar case to your own, ask about the result as well as your chances of having a favorable one. If you have concerns about the payment, this is your chance to ask about the payment terms and see if it will be flexible for...

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