Author: admin
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Two methods of smaller sites outranking bigger ones
Article Written by : ADWORKS 24 Look at almost any search result for popular keywords and you will see that the sites that rank at the top are the biggest ones. Often, that is the ideal result for the search query. The Google algorithm does favor the larger sites over small ones, just from the…
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Activating new customers even before they purchase
Article Written by : The Great American Small Business Challenge It is one thing to get visitors to come to a website, it is entirely another to actually get them to take or make a purchase. Some might even find the products and service interesting but never came with intention of making a purchase. Others…
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Why You Should Use Call Tracking in SEO
Article Written by : Keywordle Does your business rely on phone calls for clients, leads, and customers? Then call tracking is going to a valuable marketing tool for you. What exactly is call tracking? It is the method of tracking the sources of your phone calls and matching it to conversions. This way you can…
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What does Google want in a website
Article Written by : WM SEO How do you build and run the perfect website the way Google sees it? This has always been a tough question to answer. Until now. Thanks in large part to the various announcements that Google makes about changes to search, we can now build an image of what type of…
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Tips To Improve Your PPC Campaign
Article by Pierrr Zarokian PPC, or “pay per click”, is an instantaneous way of getting consumers in front of your products and services. However, PPC campaigns are challenging. Tweaking them to run smoothly is an art. If you’re having trouble with your PPC campaign, here are a few tips to help get you on the…
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Key takeaways from the SMX Google Keynote
Here are some key points brought up during the keynote at SMX by Google’s Gary Illyes: Authorship Google has completely stopped usage and display of authorship data. Although it has been a long time since the announcement, it has taken till now for it to be completely removed from the index. RankBrain He also said…
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Google AMP reaches 125 million documents
The accelerated mobile pages (AMP for short) standard by Google appears to be gaining traction with publishers. The standard, is meant to make pages smaller and reduce loading times. It achieves this in two ways. Firstly by narrowing down the technologies used and secondly by serving the pages from Google’s own servers. Here is a…
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SEO best practices for new bloggers
When a blog is started, often SEO is not of the top priorities. As a result SEO is neglected and then a lot of work has to be done later. This is harder when you have hundreds of older posts. The best way around this is to follow some best practices early on. Here are…
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Google Experimenting With Local Business Cards In Search Results
It appears that Google is running a limited experiment when showing local search results. Some search results are seeing “business cards” appear for local search terms. The result shows a carousel with results from local businesses that match the search result. Google also allows the content to be shareable directly from carousel itself. This is…
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The Whitehat Linkwheel
When it comes to blackhat techniques to improve seo, the linkwheel was one of the most popular. Linkwheels were basically a collection of web properties which linked to each and to your target page. Blackhat seo involved creating a set of web 2.0 properties, each linking to the next and to the page to be…